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Digital Marketing Course (Certification & Job)

4.8(12892 Reviews)

Interested in a successful career in digital marketing and becoming a top-notch digital marketer? Enroll in Arfi Technology's top-rated digital marketing course in India, available both online and offline. You'll learn everything from the fundamentals to advanced concepts, starting from the very basics.

This is a typical digital marketing course where you'll attend Zoom classes led by an experienced teacher. During the course, you'll discover and apply various skills like improving website visibility, using social media for marketing, using Google Ads and PPC ads, writing blogs, earning through affiliate marketing, promoting on YouTube, creating content, sending emails, and much more – there are over 17 modules to explore.

 Digital Marketing Course

Batch Details

Duration Timings
Batch - 1 9:00 AM to 11:00 AM
Batch - 2 11:00 AM to 01:00 PM
Batch - 3 01:00 PM to 03:00 PM
Batch - 4 03:00 PM to 05:00 PM
Batch - 5 05:00 PM to 07:00 PM

Course Fees

₹24,950/ -

(including GST)



About Our Digital Marketing Course With Certificate

Digital marketing is booming, and it's a great career choice. There will be even more demand for skilled online marketers in the future.

If you learn the necessary skills, you can have a successful career in this growing industry. At Arfi Technology, we provide both in-person and online digital marketing courses in India, and you'll receive certificates upon completion. Over time, we've learned what learners expect and designed our courses accordingly. This makes us the top choice in India for digital marketing courses.

If you're a student, recent graduate, job seeker, digital marketer, freelancer, business owner, or just eager to learn, our online/offline digital marketing course is designed for everyone.

By taking this course, you can become skilled in various digital marketing roles like managing online promotions, improving search engine results, running paid ad campaigns, creating content, handling YouTube channels, managing social media, or even starting your own marketing business.

Arfi Technology certificate

Digital Marketing Course Syllabus

Our curriculum is meticulously crafted, offering a comprehensive learning experience aligned with the latest industry trends and standards!

  • What is Digital Marketing?
  • Scope of Digital Marketing
  • Requirement of Digital Marketing
  • Latest Trends in Digital Marketing
  • Digital Marketing for Working Professionals
  • Digital Marketing for Small, Medium, and Large Businesses
  • Job opportunities in Digital Marketing

  • Objectives of Online Marketing
  • Elements of Successful Digital Strategy
  • Secrets of Successful Digital Marketing Campaigns
  • Practical: Defining a Business Objective

  • Digital Banner Designing
  • Graphic Design Fundamentals
  • How to Use Canva?
  • Logo & Graphic Designing
  • Live Practice– Designing Logos and Banners

  • What is Domain Name?
  • Types of Domains and Extensions
  • How to Buy Right Domain Name?
  • What is Web Hosting, cPanel & FTP Account?
  • What is Domain Marketing?
  • How to Sell a Domain Name?
  • Top Domain Selling Platforms

  • What is WordPress?
  • Why Learn WordPress in Digital Marketing?
  • WordPress.com vs WordPress.org
  • WordPress installation and Creating 1st Website
  • WordPress Page Builders
  • WordPress Plugins and Settings
  • Using WordPress for Blogging
  • WordPress for Personal Websites
  • WordPress for Business Websites
  • WordPress for eCommerce

  • Shopify Introduction
  • Why Use Shopify for eCommerce?
  • Setting up Free Shopify Account
  • Important Tools for Shopify
  • Building eCommerce Site With Shopify

  • What is SEO?
  • Importance of SEO
  • How do Search Engines Work?
  • Introduction to SERP
  • Different SEO Techniques
  • Top Ranking Factors
  • Black Hat vs White Hat SEO
  • Different Google Algorithms
  • On-Page SEO Basics
  • Off-Page SEO Basics
  • Technical SEO Basics
  • Technical SEO Advanced
  • Advanced Keyword Research
  • Working on On-Page SEO
  • Working on Off-Page SEO
  • Local SEO
  • Mobile SEO
  • Google Search Console in Depth
  • Indexing in Search Console
  • Fixing Errors in Search Console
  • HTTPS & SSL Certificate
  • Optimizing Website Speed
  • SEO Case Studies
  • eCommerce SEO
  • SEO Reporting

  • What is a Blog?
  • How does Blogging Work?
  • Benefits of Blogging
  • SEO in Blogging
  • Making Money with Blogging
  • Niche Blogging and Categories
  • Creating 90-Days Blog Strategy
  • Monetizing the Blog
  • Applying for Google AdSense
  • Applying for Other Ad Platforms

  • What is Google AdSense?
  • Account Approval & Account Setup
  • AdSense Guidelines & Requirements
  • Niche Content Research
  • Traffic Strategy

  • Basics of Google Analytics
  • How to Set Up Google Analytics?
  • Concept of Cookies
  • Understanding Website Analytics
  • Reports in Google Analytics
  • Users/Access in Google Analytics
  • Audience Creation in Google Analytics
  • Google Analytics for SEO
  • Google Analytics for PPC Campaigns
  • Important Metrics in Google Analytics
  • Ecommerce Tracking
  • Analytics Report Creation
  • Filter Creation
  • Understanding Attribution
  • Alternatives to Google Analytics
  • Similar Products
  • Link Tracking
  • UTM Parameters

  • What is Google Tag Manager?
  • Setting up Google Tag Manager
  • Why Integrate Google Analytics and Google Tag Manager?
  • Components of Tag Manager
  • Tags, Triggers, and Variables
  • Setting up First Tracking
  • Tracking Videos
  • Tracking Links
  • Tracking Visible Elements
  • Tracking Scrolls
  • eCommerce Events Tracking With Google Tag Manager
  • Facebook Pixel + Google Tag Manager
  • Facebook Events Tracking With Google Tag Manager

  • What is Email Marketing?
  • How to do Email Marketing?
  • Top Tools for Email Marketing
  • Automation in Email Marketing
  • Omnichannel Marketing
  • How to Write an Email?
  • Important Metrics for Email Marketing
  • Call to Actions in Email Marketing
  • Email Cycles
  • Conversion Rate Optimization
  • Spam Score in Email Marketing
  • Lead Generation
  • Email Marketing Funnels

  • Basics of Facebook Ads
  • Working of Facebook Ads
  • Types of Facebook Ads
  • Objectives of Facebook Ads
  • Audience and Targeting Optimization
  • Placement Options in Facebook ads
  • Ad copies and Copywriting
  • Landing Page Optimization for Relevancy
  • Buyer Persona
  • Understanding Advanced Facebook Pixel
  • Facebook Analytics
  • A/B Testing
  • Tracking Options
  • Spying Competitors
  • Facebook Ads for Affiliate Marketing
  • Running All Objective Ads
  • Running Video Ads
  • Running Dynamic Ads
  • Strategies for Facebook Ads
  • Retargeting and Remarketing Ads
  • Lead Generation & Funnels
  • Reporting for Facebook Ads
  • Facebook Messenger Marketing
  • Facebook Scaling Models and Strategies
  • How to Get Clients for Facebook Ads?
  • Different Facebook Marketing Tools

Instagram Marketing

  • Instagram Profile Creation
  • Profile Customization
  • Best Practices for Instagram Posts
  • Instagram Growth Strategy
  • Importance of Hashtags
  • Working of Instagram Algorithm
  • Running Ads on Instagram
  • Case Studies

LinkedIn Marketing

  • Introduction to LinkedIn
  • Best Practices for Profile Setup
  • Best Practices for Posts
  • LinkedIn Advertising
  • Facebook vs LinkedIn Advertising
  • LinkedIn Ad Objectives
  • LinkedIn Ad Formats
  • Scheduling Options
  • Billing Account Setup
  • Practical- LinkedIn Ad Creation
  • LinkedIn Automation

Twitter Marketing

  • Introduction to Twitter
  • Working of Twitter Algorithm work
  • How do Businesses Use Twitter?
  • Twitter Advertising
  • Billing & Account Setup
  • Types of Twitter Ads
  • Audience Bidding, Budgets, and Creatives
  • Case Studies

Quora Marketing

  • Introduction to Quora
  • Working of Quora Algorithm
  • Quora Profile Best Practices
  • Building Quora Profile
  • Answering Questions Perfectly
  • Quora Traffic Building Strategies
  • Types of Quora Ads
  • Live Case Studies

Pinterest Marketing

  • Pinterest Marketing
  • Brand Building on Pinterest
  • Pinterest Content Strategy
  • How to Drive Engagement?
  • Optimizing Profile and Best Practices
  • Influencer Marketing
  • Analytics, Measurement Tools, and Ads

  • Introduction to Google Ads
  • How does Google Ads Work?
  • Different Types of Google Ads
  • Importance of Landing Pages
  • Understanding Search Ads
  • Search Ad Creation, Optimization, and Reporting
  • Understanding Display Ads
  • Display Ad Creation, Optimization, Reporting
  • Understanding Remarketing Ads
  • YouTube Ads
  • Running App Install Ads
  • All Settings in Google Ads
  • Call Only Ads
  • All types of Audiences in Google Ads
  • Optimizing Different Google Ads
  • Conversion-based Campaigns & Optimization
  • Tools Related to Google Ads
  • Competitor-oriented Ad Campaigns
  • Strategies for Ad Campaigns
  • Shopping Campaigns
  • Scripts & Tracking

  • What are Third-Party Ads?
  • How to Run Ads on Hotstar?
  • How to Run Ads on MX Player?
  • Online Ad Platforms and Ad Buying Models
  • Publishing Ads on Third Party Platforms

  • Introduction to SMO
  • Social Platforms & Supported Content
  • SWOT Analysis
  • Content Strategies According to Platform
  • Power of Organic Reach
  • Facebook Page/Profile optimization
  • Lead Generation Organically
  • Using Chatbots for SMO
  • Tools for SMO & Post Scheduling
  • Creating Social Media Calendar
  • Client/Agency for Social Media
  • Tools for Social Content Creation
  • Algorithms of Social Media Platforms
  • Rule of Consistency on Social Media
  • Tools for Content Ideas
  • Social Media Best Practices
  • Influencer Marketing
  • SMO Report Creation

  • Role and Working of YouTube
  • Analytics of Top YouTube Channels
  • Understanding YouTube Algorithm
  • YouTube Ranking Factors
  • Setting Up YouTube Channel
  • Growing YouTube Channel Organically
  • YouTube Earning Opportunities
  • YouTube Channel Monetization
  • YouTube Funnels
  • Tools to Use for Channel Growth
  • Working on Real Projects
  • Essentials for Recording Videos
  • Editing Voiceovers Using Right Tools
  • Editing Videos Using Right Tools
  • Uploading a Demo Video & Optimizing It
  • Adding Viral Elements to Videos
  • Checklist for YouTube Videos
  • Case Studies of Successful Channels
  • Power of YouTube Live
  • Channel Strategies for Different Niches

  • What is App Store Optimization?
  • Optimize Ranking on Google Play Store
  • Optimize Ranking on Apple App Store
  • On-Page ASO Elements
  • Off-Page ASO Elements
  • Different Strategies for ASO
  • Tools to Use for ASO
  • Using Google Play Console
  • Paid Campaigns for ASO
  • How to Increase App Downloads?
  • Google Firebase & Analytics for ASO
  • iOS App Store Optimization Strategies
  • App Store Marketing on Facebook
  • App Store Marketing on Google
  • App Ratings & Rankings System

  • What is ORM?
  • How does ORM Work?
  • Different ORM Tools
  • Impact of ORM on Sales/Revenue
  • Difference Between ORM and SMO
  • Handling Negative Comments
  • User Behavior Study
  • ORM Strategies
  • Press Release for ORM
  • Creating a Review Magnet
  • ORM Auditing
  • Parameters to Decide ORM Score
  • ORM Models
  • ORM Projects, Clients, Billing

  • Earning as a Freelancer
  • Top Freelancing Platforms
  • Building Freelancing Profile
  • Live Walkthrough: How to Win Projects?
  • How to Set Pricing for Your Services?

What Sets Arfi Technology Apart in Digital Marketing Course?

Help system.

Experienced Mentors

The full digital marketing course in led by a highly experienced mentor. You will learn, practice, and implement things under proper
guidance.

Skilled Mentorship

Doubt-Clearing Sessions

You can ask your questions and doubts during and after the classes. We understand that not all concepts can be understood in one go. We ensure efficient learning for all.

Placement Assistance

Interactive online/offline Classes

During the digital marketing online/offline classes, you are allowed to unmute yourself.

Engage in Real Project Work.

Completely Practical

To offer you the best digital marketing course online/offline in India, we ensure that you get hands-on projects, work on top digital marketing tools, and practice regular assignments.

Career support is readily available

Job Assistance

You don’t need to worry about your career in digital marketing course as we offer you job and placement assistance for faster hiring and landing good
jobs.

Certification in Web Development Available

Digital Marketing Certification.

Arfi Technology is well-known for providing excellent digital marketing training. Our certification is respected both in our country and around the world.


Arfi Technology owner Aqmal Arfi

"Secure your future with a career that's built to last!"

"We understand the profound impact we have on shaping your future, and we embrace this responsibility wholeheartedly. At Arfi Technology, we are committed to providing you with premier training, enriched by practical projects, to ensure your career is both successful and future-proof. Best wishes for your journey!"

Aqmal Arfi, Founder, Arfi Technology Pvt Ltd



Here’s what our amazing clients are saying

This is a clean and concise way to showcase their happy customers, and help prospects gain the assurance they need before investing.

Digital Marketing With Certificate FAQs

A digital marketing course is skill-based training that helps you learn several in-demand skills like SEO, SMM, Google Ads, PPC, YouTube Marketing, Email Marketing, Content Marketing, and much more. When you do this course from the best digital marketing institute in India, like Arfi Technology , it helps you kickstart a thriving career and find high-paying jobs.

All the classes in this course are covered live or recorded and offline class on Zoom. You and your fellow learners join our mentor live/ offline for the class and interact for effective learning.

If you are unable to join a online/offline class for any reason, we will provide you with the recording of that class. You can watch that class according to your time and ask your doubts in the next classes. We also conduct revision classes where you can clear your doubts and concepts.

Although it doesn’t happen because our mentors answer all your queries and clear your doubts, but if still, you feel unsatisfied, you can contact our support team.

Yes. Once the complete course is covered, we provide you with a professional digital marketing certificate that helps you explore great career opportunities.

Yes. We offer two days of free demo classes so that you can check the quality of our digital marketing course online/offline. When you are satisfied, then you can enroll yourself and jumpstart your learning.

Certainly! At Arfi Technology, we work with over 100 startups and companies all around the country. Once you finish our course, we assist you with getting ready for job interviews, finding internships, and setting up interviews with these companies.

Currently, our online/offline digital marketing course fees is INR 25,000 (including GST). It is a skill-based practical course, covering the fundamentals of digital marketing and taking you down to advanced modules to help you become a professional marketer.

Yes. Digital marketing is a unique and completely skill-based field that doesn’t require any degree or prior experience. You can learn digital marketing after class 12th and make a career in it.

There are several benefits of SEO and digital marketing course. You can find numerous great opportunities in this field. For instance, you can become an SEO Expert, Social Media Manager, YouTube Marketer, PPC Expert, Email Marketing Specialist, Google Ads Expert, etc.

You can also start blogging, create a strategy for it, learn affiliate marketing, and earn huge amounts of passive income.

Moreover, when you have the right skills, you can create your own website, do its SEO to bring relevant traffic, sell your products and services, and grow a business.

>Every business today is shifting online and needs a digital marketer to grow, with SEO, SMO, Ads, etc.


It’s your time to grab the opportunities!

Enroll now in the best Digital Marketing in Jaunpur! !


  • Search Engine Optimization
  • WordPress Website Design
  • Social Media Marketing
  • Google Ads
  • YouTube Marketing
  • Content Marketing
  • Email Marketing
  • App Store Optimization
  • PPC Advertising
  • Affiliate Marketing
  • Online Reputation Management